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RCI Hospitality Holdings (RICK) Fair Value & Analysis

Consumer Cyclical · US · Market cap $216M

RH RCI Hospitality Holdings logo RCI Hospitality Holdings RICK · US
Price$28.07
Fair Value$31.11
Upside+10.8%
Quality58/100
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Mixed Growth
Loss-making · -2.3% net margin
Moderate debt · generates free cash flow
1.05% dividend yield
Mixed vs. peers (8/14)
Narrow moat 26/100
Evidence: High Range $23.33 – $38.89 Share as image

Fair value as of: Jul 21, 2026

From 24 valuation models · updated 20 days ago

Share price +8.0% over the past month.

A solid business, screening 11% undervalued on our models.

What matters now

  • Our model range runs from $23.33 (bear) to $38.89 (bull), base $31.11. The closer the price sits to the lower half, the larger the margin of safety.
  • Quality 58/100 (solid quality) with high evidence: the data supports the verdict.
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Price vs Fair Value (5 years)

$94.74 $20.76 Fair Value $31.11 Apr 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 21, 2026.

How to read this chart

60‑month range $20.76 – $94.74 · fair‑value band $23.33 – $38.89 · the $28.07 price screens below the $31.11 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 21, 2026.

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Analysis

RCI Hospitality Holdings (RICK) currently trades at $28.07, while our model-based Fair Value estimate is $31.11, implying the stock looks roughly 10.8% undervalued today. The Quality Score stands at 58/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.

Over the trailing twelve months, RCI Hospitality Holdings generated revenue of $282M at a net margin of -2.3%. Revenue grew 4.3% year over year. It earns a return on equity of -2.5%. Net debt stands at $233M. Fundamentals as of Jul 21, 2026

Our scenario range runs from $23.33 (bear case) to $38.89 (bull case); at $28.07, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 31% below its 52-week high and 36% above its 52-week low, currently above its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at -47% fair-value upside, at 11%, RICK screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Growth DCF $18.13 $40.00 $69.22 80
Residual Income $22.94 $21.86 $17.29 76
Rev-Margin DCF $11.30 $33.09 $61.33 74
All 24 models by family
DCF Models
FCF DCF $18.96 $44.42 $81.11 38
Owner Earnings $10.46 31
5Y Revenue Exit $11.30 $33.25 $62.34 39
5Y EBITDA Exit $26.08 $63.71 $110.74 41
5Y P/E Exit $6.17 $22.65 $40.88 38
10Y Revenue Exit $13.10 $33.09 $62.47 36
10Y EBITDA Exit $22.26 $52.17 $97.10 37
10Y P/E Exit $10.95 $26.45 $47.12 35
Earnings-Based
Graham-Dodd $9.62 $45.00 $61.84 54
Lynch FV $11.90 $17.00 $22.10 50
PEG = 1.0 $11.90 $17.00 $22.10 46
EPV $5.87 $9.42 $12.29 59
Multiples
P/E Multiple $23.33 $31.11 $38.89 63
P/S Multiple $18.03 $24.04 $30.05 58
P/B Multiple $18.03 $24.04 $30.05 55
EV/EBIT $40.29 $61.61 $82.93 53
EV/EBITDA $36.73 $56.86 $76.99 54
EV/Revenue $7.04 $20.20 $33.36 43
Asset-Based
NCAV (Graham) $17.08 $22.88 $34.16 50
Growth DCF
Growth DCF $18.13 $40.00 $69.22 80
Rev-Margin DCF $11.30 $33.09 $61.33 74
Economic Profit
Residual Income $22.94 $21.86 $17.29 76
ROIC Compounder $5.87 $9.42 $12.29 72
Growth Earnings
Growth-Adj P/E $19.37 $27.68 $35.98 68

Widest divergence: DCF Models ($33.25) versus Economic Profit ($9.42). Highest evidence: Growth DCF (80).

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Key figures & financial health

Revenue (TTM) $282M
Revenue growth (YoY) +4.3%
Net margin -2.3%
Return on equity -2.5%
Free cash flow $34.9M FY2025
Operating margin 16.7%
More key figures
EPS (TTM) $-0.7800
Dividend yield 1.1%
EPS growth (YoY) +350%
Net debt $233M FY2025

Figures from reported company fundamentals · as of Jul 21, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 58/100

Of which business quality 57 · Market factors (momentum, volatility) 41

Profitability 31
Margins and returns on capital today
Quality Growth 47
Are margins and returns improving?
Cashflow 71
Earnings quality: real cash, not paper profit
Fin. Strength 34
Balance sheet, leverage, solvency risk
Investment 83
Disciplined investing over empire-building
Low Volatility 51
Calm price path (market factor)
Momentum 44
Price trend over the last 3–12 months (market factor)
52W Momentum 23
Distance to the 52-week high (market factor)
Net Issuance 100
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

RCI Hospitality Holdings, Inc., through its subsidiaries, engages in the hospitality and related businesses in the United States. The company operates through Nightclubs, Bombshells, and Other segments.

Full company description

RCI Hospitality Holdings, Inc., through its subsidiaries, engages in the hospitality and related businesses in the United States. The company operates through Nightclubs, Bombshells, and Other segments. It owns and/or operates upscale adult nightclubs under the Rick's Cabaret, Jaguars Club, Tootsie's Cabaret, XTC Cabaret, Club Onyx, Hoops Cabaret and Sports Bar, Scarlett's Cabaret, Diamond Cabaret, Cheetah Gentlemen's Club, PT's Showclub, Playmates Club, Country Rock Cabaret, Temptations Adult Cabaret, Foxy's Cabaret, Vivid Cabaret, Downtown Cabaret, Cabaret East, The Seville, Silver City Cabaret, Heartbreakers Gentlemen's Club, Kappa Men's Club, Baby Dolls, and Chicas Locas brands; and a dance club under the Studio 80 brand. The company also owns and operates restaurants and sports bars under the Bombshells Restaurant & Bar brand. In addition, it owns national industry conventions and trade shows; national industry trade publications; and national industry award shows, as well as industry and social media websites, which serves adult nightclubs industry and the adult retail products industry. Further, it holds license to sell Robust Energy Drink in the United States. The company was formerly known as Rick's Cabaret International, Inc. and changed its name to RCI Hospitality Holdings, Inc. in August 2014. RCI Hospitality Holdings, Inc. was founded in 1983 and is headquartered in Houston, Texas.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

RCI Hospitality Holdings reported revenue of $279M in FY2025 versus $195M in FY2021, a compound +9.4%/yr. Reported net income was $10.8M in FY2025, compounding −22.7%/yr from FY2021.

Growth Quality 84/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Latest Revenue (FY 2025)
$279M
Latest YoY
−5.5%
Avg. growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+1.5%
Avg. growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+16.1%
Avg. growth/yr (31Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+14.2%
Revenue +9.4%/yr
FY21 $195M
FY22 $268M
FY23 $294M
FY24 $296M
FY25 $279M
Net income −22.7%/yr
FY21 $30.3M
FY22 $46.0M
FY23 $29.2M
FY24 $3.0M
FY25 $10.8M
Character of growth · EPS growth decomposed (2014-2025) +5.0 % p.a.
Revenue per share +10.9 pp

of which total revenue +9.3 pp · buybacks/dilution +1.6 pp

EBIT margin −2.5 pp
Tax rate +1.4 pp
Residual (interest, one-offs) −4.8 pp

Absolute contributions in percentage points per year; they sum to the EPS growth rate. Start and end points are 3-year averages (details on hover).

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Cite: Fair Value Calculator (2026). "RCI Hospitality Holdings Fair Value". https://www.fairvalue-calculator.com/stock/RICK

Peer Group

Restaurants · 227 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 58 · Above median
Fair Value upside +11% · Above median
Return on assets 4% · Above median
Net margin (TTM) -2% · Below median
Operating margin (TTM) 17% · Top 25%
Revenue growth 4% · Above median
Dividend yield (TTM) 1.1% · Bottom 25%
Debt / equity 0.82× · Higher than 75% of peers

Valuation Multiples vs Restaurants median · lower = cheaper

P/B 0.83× · Cheaper than median
P/S (TTM) 0.77× · Pricier than median
P/FCF 6.2× · Pricier than median
EV/EBITDA 7.5× · Cheaper than median
PEG 0.79× · Cheaper than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 48 · sector 28
FUTURE 22 · sector 20
PAST 0 · sector 16
HEALTH 59 · sector 97
DIVIDEND 21 · sector 58

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Restaurants stocks, each showing price versus our Fair Value estimate (as of Jul 21, 2026).

Stock Price Fair Value vs Fair Value
McDonald's Corporation MCDS C$24.01 C$10.84 -55%
Starbucks Corporation SBUX $105.49 $35.83 -66%
Chipotle Mexican Grill, Inc CMG $34.63 $18.43 -47%
Yum! Brands, Inc YUM $163.54 $59.66 -64%
Restaurant Brands International Inc QSR C$104.19 C$36.37 -65%
Darden Restaurants, Inc DRI $195.74 $173.68 -11%
Yum China Holdings YUMC $43.90 $55.10 +26%
Texas Roadhouse, Inc TXRH $197.03 $104.89 -47%
Dutch Bros Inc BROS $68.36 $12.80 -81%
Domino's Pizza, Inc DPZ $322.18 $231.96 -28%

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Frequently asked questions

Is RCI Hospitality Holdings (RICK) overvalued or undervalued?
As of Jul 21, 2026, our model estimates a fair value of $31.11 versus a price of $28.07, about +11% (undervalued).
What is the fair value of RICK?
Our model-based fair value for RCI Hospitality Holdings is $31.11 (as of Jul 21, 2026), built from audited fundamentals. The current price is $28.07.
What is the quality score of RICK?
RCI Hospitality Holdings has a Quality Score of 58/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of RCI Hospitality Holdings (RICK)?
RCI Hospitality Holdings reported trailing-twelve-month revenue of about $282M (latest available figure, as of Jul 21, 2026).
What is the net profit margin of RICK?
The net profit margin of RCI Hospitality Holdings is about -2.3%, meaning it is currently running at a net loss. Based on the latest reported figures.
Does RCI Hospitality Holdings pay a dividend?
RCI Hospitality Holdings currently shows a dividend yield of about 1.05% relative to its recent price (as of Jul 21, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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