Storytel AB (STORY-B) Fair Value & Analysis
Communication Services · SE · Market cap 7.0B SEK
Fair value as of: Jul 16, 2026
From 24 valuation models · updated 5 days ago
Share price −7.2% over the past month.
Price vs Fair Value (12 months)
12‑month range kr 67.21 – kr 106.10 · fair‑value band kr 79.67 – kr 277.55 · the kr 90.10 price screens below the kr 106.22 fair value. As of Jul 16, 2026.
✦ Which stocks are undervalued right now? Check free Discover now →Analysis
Storytel AB (STORY-B) currently trades at kr 90.10, while our model-based Fair Value estimate is kr 106.22, implying the stock looks roughly 17.9% undervalued today. We read business quality at 61/100 (solid quality), in the Communication Services sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, Storytel AB generated revenue of 4.0B SEK at a net margin of 12.0%. Revenue grew 6.9% year over year. It earns a return on equity of 29.2%. The balance sheet holds a net cash position of 686M SEK. Fundamentals as of Jul 16, 2026
Our scenario range runs from kr 79.67 (bear case) to kr 277.55 (bull case); at kr 90.10, the current price sits within that range. The share trades about 16% below its 52-week high and 36% above its 52-week low, currently above its 200-day average. For context, the median of 10 Communication Services peers we cover trades at 2% fair-value upside, at 18%, STORY-B screens cheaper than that median.
Key figures & financial health
More key figures
Figures from reported company fundamentals (EODHD) · as of Jul 16, 2026. TTM = trailing twelve months.
About the company
Storytel AB (publ) engages in the audiobook and publishing market in Sweden, Denmark, the United States, Finland, the Netherlands, Poland, Iceland, and internationally. The company operates in two segments, Streaming and Publishing. The Streaming segment offers audiobooks and e-books streaming services under the Storytel and Mofibo brands, as well as through Audiobooks.com. The Publishing segment provides printed books, audiobooks, and e-books through Norstedts, Rabén & Sjögren, Lind & Co, People's, Gummerus, Bokfabriken, and Storyside publishing houses. Storytel AB (publ) is headquartered in Stockholm, Sweden.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Storytel AB reported revenue of kr 4.0B in FY2025 versus kr 2.6B in FY2021, a compound +11.3%/yr. Reported net income was kr 483M in FY2025.
Is STORY-B fairly valued? → Check now
Similar stocks
10 more Publishing stocks, each showing price versus our Fair Value estimate (as of Jul 16, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| The New York Times Company NYT | $72.08 | $43.46 | -40% |
| Pearson plc PSORF | $14.80 | $15.09 | +2% |
| Springer Nature AG SPG | €19.36 | €30.50 | +58% |
| Jiangsu Phoenix Publishing & Media Corporation 601928 | ¥9.32 | ¥9.23 | -1% |
| China South Publishing & Media Group 601098 | ¥10.81 | ¥11.21 | +4% |
| People.cn CO., LTD 603000 | ¥16.43 | ¥4.79 | -71% |
| John Wiley & Sons, Inc J2WA34 | R$40.00 | R$5.05 | -87% |
| Zhejiang Publishing & Media Co 601921 | ¥7.52 | ¥7.73 | +3% |
| China Science Publishing & Media Ltd 601858 | ¥20.28 | ¥10.78 | -47% |
| Xinhua Winshare Publishing and Media Co 601811 | ¥11.61 | ¥33.67 | +190% |
Explore undervalued stocks
More undervalued Communication Services stocks →
Frequently asked questions
Is Storytel AB (STORY-B) undervalued?
What is the fair value of STORY-B?
What is the quality score of STORY-B?
What is the revenue of Storytel AB (STORY-B)?
What is the net profit margin of STORY-B?
Does Storytel AB pay a dividend?
How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
Unlock the full Storytel AB analysis, and try Pro free
One email gets you 14 days of full Pro (review alerts, the 35,000+ stock screener, the diversification check) plus the monthly Top-25 report of the most undervalued quality stocks. No card, cancel anytime.
Zero risk: nothing is ever charged. After 14 days you decide whether to stay.
Not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.