China South Publishing & Media Group Co Ltd (601098) fair value: what the stock is really worth
As of Nov 9, 2026: fair value (intrinsic value) of China South Publishing & Media Group Co Ltd stock ¥10.70, price ¥11.40, that is 6.1% below the price, quality 60 out of 100. Rating: fairly valued. Calculated from audited financials with 17 of our 26 valuation models and 37 quality factors, updated daily.
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China South Publishing & Media Group Co Ltd
601098 · SHGThe stock costs about what our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 7, 2026.
How to read this chart
60‑month range ¥7.21 – ¥15.14 · fair‑value band ¥9.39 – ¥12.49 · the ¥11.40 price screens above the ¥10.70 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 7, 2026.
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Company profile
China South Publishing & Media Group Co., Ltd, together with its subsidiaries, engages in the publishing, printing, distribution, media, and financing businesses in China.
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It offers publishing products, including general and textbooks; and prints publications, newspapers, packages, bills and receipts, anti-counterfeit, digital and imposition products, etc., as well as distributes publications and stationery commodities.
The company is also involved in the publishing of magazines, and websites, as well as digital education activities; organization of automobile exhibitions; and provision of financial services, including deposit inducement, loan, financing lease, bill acceptance, discounting of bill, guarantees, entrusted loans and investment, insurance agents, financial and financing consultancy, etc.
The company was founded in 2008 and is headquartered in Changsha, China. China South Publishing & Media Group Co., Ltd is a subsidiary of HUNAN PUBLISHING INVESTMENT HOLDING GROUP CO., LTD.
Stock analysis
China South Publishing & Media Group Co Ltd (601098) currently trades at ¥11.40, while our model-based Fair Value estimate is ¥10.70, so the stock looks roughly fairly valued today (gap 6.5%).
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Valuation
Bull case: the Multiples group reads highest at a median of ¥19.56 per share, and 10 of the 17 models we run sit above the ¥11.40 price.
Bear case: the Asset-Based group reads lowest at ¥6.05, and 7 of the 17 models stay below the price. Data coverage for this calculation is medium.
Scenario range: ¥9.39 (bear) to ¥12.49 (bull), the price of ¥11.40 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 60/100 (solid quality), in the Communication Services sector.
Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.
China South Publishing & Media Group Co Ltd reported revenue of 12.6B CNY in FY2025 versus 11.3B CNY in FY2021, a compound +2.7%/yr. Reported net income was 1.6B CNY in FY2025, compounding +1.3%/yr from FY2021.
Key figures
Market cap 20.5B CNY (≈ $3.1B) Mid · P/E ratio 13.6 · P/S ratio 1.70 · EPS (TTM) ¥0.8400 · Dividend yield 3.9% · Net margin 12.5% · Return on equity 9.5% · Return on assets (EBIT) 6.7% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 49 out of 100 (low confidence).
What moves the price
The share trades about 6% below its 52-week high and 17% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Communication Services peers we cover trades at −3% fair-value upside, at −6%, 601098 screens richer than that median.
Fair Value models
All 17 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
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Compare China South Publishing & Media Group Co Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Publishing · 98 stocks
Valuation Multiplesvs Publishing median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Communication Services sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Return on assets by industry
- Fair value gap by industry
- Stock screener with 62 metrics
- Undervalued stocks: Communication Services
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Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Publishing stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Shandong Publishing&Media Co 601019 | ¥7.59 | ¥11.60 | +53% | vs 601098 |
| Southern Publishing and Media Co 601900 | ¥15.24 | ¥19.75 | +30% | vs 601098 |
| Xinhua Winshare Publishing and Media Co 601811 | ¥17.43 | ¥21.02 | +21% | vs 601098 |
| John Wiley & Sons, Inc WLYB | $50.82 | $61.29 | +21% | vs 601098 |
| Jiangsu Phoenix Publishing & Media Corporation 601928 | ¥9.38 | ¥9.14 | −3% | vs 601098 |
| Zhejiang Publishing & Media Co 601921 | ¥7.89 | ¥7.45 | −6% | vs 601098 |
| The New York Times Company NYT | $68.36 | $42.10 | −38% | vs 601098 |
| China Science Publishing & Media Ltd 601858 | ¥19.70 | ¥10.07 | −49% | vs 601098 |
| TX Group TXGN | CHF 185.00 | CHF 76.93 | −58% | vs 601098 |
| People.cn CO., LTD 603000 | ¥16.11 | ¥4.79 | −70% | vs 601098 |
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Key figures of China South Publishing & Media Group Co Ltd
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