Genesco Inc (GCO) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Genesco Inc stock $26.98, price $36.07, that is 25.2% below the price, quality 65 out of 100. Rating: overvalued. Calculated from audited financials with 23 of our 26 valuation models and 37 quality factors, updated daily.
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Genesco Inc
GCO · USOur calculation puts a fair price 25% below what the stock costs today.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 3, 2026.
How to read this chart
60‑month range $17.20 – $73.49 · fair‑value band $23.49 – $33.72 · the $36.07 price screens above the $26.98 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. As of Nov 3, 2026.
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Company profile
Genesco Inc. operates as a retailer and wholesaler of footwear, apparel, and accessories. The company operates through four segments: Journeys Group, Schuh Group, Johnston & Murphy Group, and Genesco Brands Group.
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The Journeys Group segment offers footwear and accessories for young men, women, and children through the Journeys, Journeys Kidz, and Little Burgundy retail chains, as well as through e-commerce operations.
The Schuh Group segment operates Schuh retail footwear stores that offer casual and athletic footwear, as well as sells footwear through e-commerce.
The Johnston & Murphy Group segment is involved in the retail and e-commerce operations; and wholesale distribution of footwear, apparel, and accessories primarily for men. The Genesco Brands Group segment markets footwear under the Levi's, Dockers, and other brands.
The company provides its products through catalogs and e-commerce websites, including journeys.com, journeyskidz.com, journeys.ca, schuh.co.uk, schuh.ie, schuh.eu, littleburgundyshoes.com, johnstonmurphy.com, and nashvilleshoewarehouse.com.
It operates retail stores in the United States, Puerto Rico, Canada, the United Kingdom, and the Republic of Ireland primarily under the Journeys, Journeys Kidz, Schuh, Little Burgundy, and Johnston & Murphy brands. Genesco Inc. was incorporated in 1934 and is headquartered in Nashville, Tennessee.
Stock analysis
Genesco Inc (GCO) currently trades at $36.07, while our model-based Fair Value estimate is $26.98, 25% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Growth DCF group reads highest at a median of $72.22 per share, and 12 of the 22 models we run sit above the $36.07 price.
Bear case: the Earnings-Based group reads lowest at $20.10, and 10 of the 22 models stay below the price. Data coverage for this calculation is medium.
Scenario range: $23.49 (bear) to $33.72 (bull), the price of $36.07 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 65/100 (solid quality), in the Consumer Cyclical sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Genesco Inc reported revenue of $2.4B in FY2026 versus $2.4B in FY2022, a compound +0.1%/yr. Reported net income was $13.3M in FY2026, compounding −41.7%/yr from FY2022.
Key figures
Market cap $378M Small · P/E ratio 9.2 · P/S ratio 0.16 · EPS (TTM) $3.92 · Net margin 1.7% · Return on equity 7.8% · Return on assets (EBIT) 4.1% (5-year average) · Operating margin −3.1%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 24 out of 100 (medium confidence).
What moves the price
The share trades about 16% below its 52-week high and 64% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −18% fair-value upside, at −25%, GCO screens richer than that median.
Fair Value models
All 23 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Insider trades
In the last 6 months, 2 officers or directors bought shares worth $109,963, most recently on Sep 21, 2026. Buying cluster
- BuyJonathan M. CollinsSVP Finance and CFO295 shares at $33.84$9,983Sep 21, 2026
- BuyGregory A SandfortDirector2,958 shares at $33.80$99,980Jul 9, 2026
Plus 14 other filings such as grants, option exercises or tax withholding. They are not market purchases or sales.
Sales are often planned (taxes, diversification, 10b5-1 plans). Purchases with their own money are seen as the stronger sign. For information only: not part of the quality score or Fair Value.
Source: SEC Form 4, as of Nov 6, 2026. All filings at the SEC ↗
Revenue & earnings trend
Growth Forecast
Compare Genesco Inc with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Apparel Retail · 101 stocks
Valuation Multiplesvs Apparel Retail median · lower = cheaper
Strength profile in five axes (Snowflake)
VALUE 0: the price sits above our fair-value range.
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Quality Score by industry
- Return on equity by industry
- Stock screener with 62 metrics
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Apparel Retail stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| lululemon athletica inc., LULU | $110.79 | $307.70 | +178% | vs GCO |
| Industria de Diseño Textil, S.A ITX | €59.04 | €64.94 | +10% | vs GCO |
| Aritzia Inc ATZ | C$155.00 | C$170.50 | +10% | vs GCO |
| The Gap, Inc GAP | $21.48 | $20.67 | −4% | vs GCO |
| Fast Retailing Co 6288 | HK$39.08 | HK$32.03 | −18% | vs GCO |
| The TJX Companies, Inc TJX | $135.30 | $85.31 | −37% | vs GCO |
| Burlington Stores, Inc BURL | $246.76 | $150.41 | −39% | vs GCO |
| Ross Stores, Inc ROST | $231.09 | $118.41 | −49% | vs GCO |
| Trent Limited TRENT | ₹3,079 | ₹1,277 | −59% | vs GCO |
| Victoria's Secret & Co VSXY | $108.05 | $34.31 | −68% | vs GCO |
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Frequently asked questions
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Key figures of Genesco Inc
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