Movado Group Inc (MOV) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Movado Group Inc stock $45.86, price $31.03, upside +47.8%, quality 73 out of 100. Rating: undervalued. Calculated from audited financials with 25 of our 26 valuation models and 37 quality factors, updated daily.
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Movado Group Inc
MOV · USThe stock costs 32% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 6, 2026.
How to read this chart
60‑month range $11.59 – $39.30 · fair‑value band $34.40 – $57.33 · the $31.03 price screens below the $45.86 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. As of Nov 6, 2026.
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Company profile
Movado Group, Inc. designs, sources, markets, and distributes watches worldwide. It operates in two segments, Watch and Accessory Brands, and Company Stores.
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The company offers its watches under the Movado, Concord, Ebel, Olivia Burton, and MVMT brands, as well as licensed brands comprising Coach, Tommy Hilfiger, HUGO BOSS, Lacoste, Calvin Klein, and KATE SPADE NEW YORK. It also designs, sources, markets, and distributes jewelry and other accessories; and provides after-sales and shipping services.
The company's customers include jewelry store chains, department stores, independent regional jewelers, network of independent distributors, online marketplaces, licensors' retail stores, and third-party e-commerce retailers. It sells directly to consumers through its e-commerce platforms.
The company was formerly known as North American Watch Corporation and changed its name to Movado Group, Inc. in 1996. Movado Group, Inc. was founded in 1881 and is headquartered in Paramus, New Jersey.
Stock analysis
Movado Group Inc (MOV) currently trades at $31.03, while our model-based Fair Value estimate is $45.86, implying the stock looks roughly 32% undervalued today.
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Valuation
Bull case: the Growth DCF group reads highest at a median of $34.14 per share, and 8 of the 25 models we run sit above the $31.03 price.
Bear case: the Asset-Based group reads lowest at $12.43, and 17 of the 25 models stay below the price. Data coverage for this calculation is medium.
Scenario range: $34.40 (bear) to $57.33 (bull), the price of $31.03 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 73/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Movado Group Inc reported revenue of $671M in FY2026 versus $732M in FY2022, a compound −2.2%/yr. Reported net income was $26.6M in FY2026, compounding −26.6%/yr from FY2022.
Key figures
Market cap $711M Small · P/E ratio 17.2 · P/S ratio 1.03 · EPS (TTM) $1.81 · Dividend yield 4.7% · Net margin 6.0% · Return on equity 8.4% · Return on assets (EBIT) 9.0% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 38 out of 100 (medium confidence).
What moves the price
The share trades about 21% below its 52-week high and 84% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −1% fair-value upside, at 48%, MOV screens cheaper than that median.
Fair Value models
All 25 models by family
The fair value above starts from this blend and is adjusted for a year distorted by one-off effects.
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Insider trades
In the last 6 months, no officer or director bought or sold shares on the open market.
- SaleMichelle KennedySVP, Human Resources1,290 shares at $20.89$26,948Dec 9, 2025
Plus 3 other filings such as grants, option exercises or tax withholding. They are not market purchases or sales.
Sales are often planned (taxes, diversification, 10b5-1 plans). Purchases with their own money are seen as the stronger sign. For information only: not part of the quality score or Fair Value.
Source: SEC Form 4, as of Nov 6, 2026. All filings at the SEC ↗
Revenue & earnings trend
Growth Forecast
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Compare Movado Group Inc with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Luxury Goods · 121 stocks
Valuation Multiplesvs Luxury Goods median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- P/B ratio by industry
- Net margin by industry
- PEG screener for stocks with fair value
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Luxury Goods stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Pandora A/S PNDORA | kr 901.60 | kr 1,424 | +58% | vs MOV |
| Prada S.p.A 1913 | HK$40.28 | HK$60.89 | +51% | vs MOV |
| Signet Jewelers Limited SIG | $117.26 | $169.03 | +44% | vs MOV |
| Christian Dior SE CDI | €441.40 | €552.53 | +25% | vs MOV |
| Chow Tai Fook Jewellery Group 1929 | HK$11.95 | HK$11.89 | −1% | vs MOV |
| Tapestry, Inc TPR | $132.80 | $110.48 | −17% | vs MOV |
| Compagnie Financière Richemont SA CFR | CHF 169.65 | CHF 127.66 | −25% | vs MOV |
| Brunello Cucinelli S.p.A BC | €86.62 | €36.54 | −58% | vs MOV |
| Kalyan Jewellers India Limited KALYANKJIL | ₹590.75 | ₹184.73 | −69% | vs MOV |
| Titan Company TITAN | ₹5,000 | ₹1,487 | −70% | vs MOV |
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Frequently asked questions
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Key figures of Movado Group Inc
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