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S Culture International (1255) fair value: what the stock is really worth

As of Sep 29, 2026: fair value of S Culture International HK$0.91, price HK$2.00, upside -54.5%, quality 59 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? No
  2. Good quality? Yes
  3. Add to watchlist

Consumer Cyclical · HK · ISIN KYG7998M1033

SC Thin data Sep 27, 2026

S Culture International

1255 · HK

Stretched ValuationStrong overvaluation with only moderate quality.

!Fair value HK$0.9100 · Strongly overvalued (−54.5%)
!Quality 59/100
!Weak Growth (revenue 5y −8.5 %/yr)
✓Solidly profitable · 13.4% net margin (TTM)
!Negative equity (buybacks among others) · negative free cash flow
!Trails peers (3/8)
!Narrow moat 20/100
!Evidence only low, so the estimate is less certain
!Weak on future: 3 out of 100

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

HK$8.20 HK$0.2800 Fair Value HK$0.9100 May 2021 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 27, 2026.

How to read this chart

60‑month range HK$0.2800 – HK$8.20 · fair‑value band HK$0.6400 – HK$1.19 · the HK$2.00 price screens above the HK$0.9100 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 2 fiscal years are left out: there the valuation rested on only a fraction of the usual models. Dashed = 300-day average. As of Sep 27, 2026.

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Company profile

TATA Health International Holdings Limited, an investment holding company, engages in the wholesale and retail of footwear products in Hong Kong, and Macau. The company operates through Trading of Footwear Products, Trading of Healthcare Products, Financial Services, and Online Medical Services segments. The company was formerly known as S.

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TATA Health International Holdings Limited, an investment holding company, engages in the wholesale and retail of footwear products in Hong Kong, and Macau. The company operates through Trading of Footwear Products, Trading of Healthcare Products, Financial Services, and Online Medical Services segments. The company was formerly known as S. Culture International Holdings Limited and changed its name to TATA Health International Holdings Limited in November 2020. TATA Health International Holdings Limited was incorporated in 2013 and is headquartered in Kwai Chung, Hong Kong. TATA Health International Holdings Limited is a subsidiary of Shang Ying Financial Holding Co., Limited.

Stock analysis

S Culture International (1255) currently trades at HK$2.00, while our model-based Fair Value estimate is HK$0.9100, 54.5% below the price, so the stock looks overvalued today.

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Valuation

Bull case: the DCF Models group reads highest at a median of HK$0.9500 per share, and 0 of the 5 models we run sit above the HK$2.00 price.

Bear case: the Earnings-Based group reads lowest at HK$0.4600, and 5 of the 5 models stay below the price. Evidence for this calculation is low.

Scenario range: HK$0.6400 (bear) to HK$1.19 (bull), the price of HK$2.00 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 59/100 (solid quality), in the Consumer Cyclical sector.

Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.

S Culture International reported revenue of HK$99.8M in FY2025 versus HK$161M in FY2021, a compound −11.3%/yr. Reported net income was HK$13.4M in FY2025.

Key figures

Market cap HK$874M (≈ $111M) · P/E ratio 72.0 · P/S ratio 9.63 · EPS (TTM) HK$−0.0200 · Net margin 13.4% · Return on equity −6,765% · Return on assets (EBIT) −26.8% · Operating margin −3.5%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 50 out of 100 (low confidence).

What moves the price

The share trades about 44% below its 52-week high and 567% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Cyclical peers we cover trades at 49% fair-value upside, at −55%, 1255 screens richer than that median.

Fair Value models

Bear HK$0.6400 Fair Value HK$0.9100 Bull HK$1.19
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
Owner Earnings HK$0.7700 HK$0.9500 HK$1.24 78
Graham-Dodd HK$0.3700 HK$0.4600 HK$0.5100 67
Growth-Adj P/E HK$0.6400 HK$0.9100 HK$1.19 67
All 5 models by family
DCF Models
Owner Earnings HK$0.7700 HK$0.9500 HK$1.24 78
Earnings-Based
Graham-Dodd HK$0.3700 HK$0.4600 HK$0.5100 67
Multiples
P/E Multiple HK$0.9100 HK$1.21 HK$1.51 63
P/S Multiple HK$0.3700 HK$0.4900 HK$0.6200 58
Growth Earnings
Growth-Adj P/E HK$0.6400 HK$0.9100 HK$1.19 67

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Quality Score breakdown

Overall quality 59/100

Of which business quality 56 · Market factors (momentum, volatility) 47

Profitability 82
Margins and returns on capital today
Quality Growth 80
Are margins and returns improving?
Cashflow 0
Earnings quality: real cash, not paper profit
Fin. Strength 33
Balance sheet, leverage, solvency risk
Investment 97
Disciplined investing over empire-building
Low Volatility 0
Calm price path (market factor)
Momentum 62
Price trend over the last 3–12 months (market factor)
52W Momentum 76
Distance to the 52-week high (market factor)
Net Issuance 82
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 19/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−19.8%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−11.6%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−8.5%
Start year 2020 (pandemic). Over 10 years: −15.9% a year
Revenue growth 15 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−8.3%
What shareholders gained per year (last 3 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 3 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
+11.6%
Earnings growth per share plus dividend.
Earnings per share, growth per year+11.6%
Dividend (yield on the price)0.0%
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.−88% → −23%
⚠ Revenue per share shrinking 16.1%/yr over ~10Y (margins eroding too) ⓘStructural-decline marker: revenue PER SHARE has fallen over the last decade (robust median trend, not a single year). Backtested across 2005 to 2017, such businesses trailed the market by about 2.5 percentage points per year. Display only: it does not change the fair value or the quality score.

1255 screens overvalued: fair value 55% below the price. Compare with NIKE, Inc →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Footwear & Accessories · 91 stocks

Beats the industry median on 3/8 measures
Overall it trails its industry peers.
Valuation
Quality Score 59 · Above median
Fair Value upside −54.5% · Bottom 25%
Profitability
Return on equity (TTM) Negative equity ⓘThe company's equity is below zero, for example after large share buybacks. A ratio to negative equity has no meaning, so we show no number here and do not rank it against the peer group.
Return on assets −12.8% · Bottom 25%
Net margin (TTM) 13.4% · Top 25%
Operating margin (TTM) −3.5% · Bottom 25%
Growth and dividend
Revenue growth 0.5% · Above median
Balance sheet
Debt / equity Negative equity ⓘThe company's equity is below zero, for example after large share buybacks. A ratio to negative equity has no meaning, so we show no number here and do not rank it against the peer group.

Valuation Multiplesvs Footwear & Accessories median · lower = cheaper

P/E (TTM) 72.0× · Priciest 25%
P/B Negative equity ⓘThe company's equity is below zero, for example after large share buybacks. A ratio to negative equity has no meaning, so we show no number here and do not rank it against the peer group.
P/S (TTM) 8.76× · Priciest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)0 · sector 43
FUTURE (revenue growth)3 · sector 0
PAST (return on equity)0 · sector 24
HEALTH (low debt)0 · sector 96
DIVIDEND (yield)0 · sector 51

VALUE 0: the price sits above our fair-value range.

PAST 0: with negative equity (buybacks among others) return on equity is not meaningfully computable.

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Footwear & Accessories stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
NIKE, Inc NKE $35.75 $34.38 −4%
Deckers Outdoor Corporation DECK $78.36 $176.31 +125%
On Holding ONON $29.96 $26.80 −11%
Zhejiang China Commodities City Group 600415 ¥10.84 ¥27.10 +150%
Crocs, Inc CROX $126.14 $281.25 +123%
Huali Industrial Group 300979 ¥34.18 ¥50.95 +49%
Birkenstock Holding BIRK $33.60 $50.10 +49%
PUMA SE PUM €22.36 €10.58 −53%
Steven Madden, Ltd SHOO $44.90 $12.34 −73%
Yue Yuen Industrial (Holdings) Limited 0551 HK$12.51 HK$31.67 +153%

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Cite: Fair Value Calculator (2026). "S Culture International Fair Value". https://www.fairvalue-calculator.com/stock/1255

Frequently asked questions

Is S Culture International (1255) overvalued or undervalued?
As of Sep 27, 2026, our model estimates a fair value of HK$0.9100 versus a price of HK$2.00, about −55% upside (overvalued).
What is the fair value of 1255?
Our model-based fair value for S Culture International is HK$0.9100 (as of Sep 27, 2026), built from audited fundamentals. The current price: HK$2.00.
What is the quality score of 1255?
S Culture International has a Quality Score of 59/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for S Culture International (1255)?
Our model-based price target is the fair value of HK$0.9100 (as of Sep 27, 2026) from 5 valuation models. Cautious scenario HK$0.6400, optimistic scenario HK$1.19. It is a calculation from audited fundamentals, not an analyst target.
What is the S Culture International stock forecast for 2026?
Our models put fair value at HK$0.9100, about −55% upside versus a price of HK$2.00 (overvalued). Cautious scenario HK$0.6400, optimistic scenario HK$1.19. The calculation is refreshed regularly with new filings.
What is the revenue of S Culture International (1255)?
S Culture International reported trailing-twelve-month revenue of about HK$99.8M (latest available figure, as of Sep 27, 2026).
What is the intrinsic value of S Culture International (1255)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For S Culture International it is HK$0.9100 per share (as of Sep 27, 2026), against a price of HK$2.00. It is the blended result of 5 valuation models (cash flow, earnings, asset, dividend).
Is S Culture International stock overvalued or undervalued in 2026?
As of Sep 27, 2026, 1255 trades above its calculated fair value: price HK$2.00, fair value HK$0.9100, a gap of about −55% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 1255?
No. The price is what the market pays today (HK$2.00); the fair value is what the company's own numbers justify (HK$0.9100). For S Culture International the two are HK$1.09 per share apart. That gap is exactly why we show both numbers side by side.
How much is S Culture International worth?
The market values S Culture International at about HK$874M (market capitalisation, as of Sep 27, 2026). Per share that is HK$2.00; our models calculate a fair value of HK$0.9100 per share.
What do the bullish and bearish scenarios say about 1255?
Our models span a range for S Culture International: cautious scenario HK$0.6400, base HK$0.9100, optimistic HK$1.19 per share (as of Sep 27, 2026, price HK$2.00). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of 1255?
S Culture International trades at a price-to-earnings ratio of 72.0 (as of Sep 27, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of HK$0.9100 is built from several models across several years. Other multiples: P/S 8.8.
How solid is the balance sheet of S Culture International (1255)?
Balance-sheet figures for S Culture International (as of Sep 27, 2026): negative equity, so no return on equity and no debt-to-equity ratio. They feed the Quality Score of 59/100, which measures business quality independently of the share price.
How far is 1255 from its 52-week high?
S Culture International trades at HK$2.00, about 44% below its 52-week high of HK$3.60 and 567% above the low of HK$0.3000 (as of Sep 29, 2026). Distance from the high says nothing about value: that is what the fair value of HK$0.9100 is for.
Which stocks are comparable to S Culture International?
From the same area (Consumer Cyclical) we also value NIKE, Inc, Deckers Outdoor Corporation, On Holding, Zhejiang China Commodities City Group, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is S Culture International stock attractive at the current price?
The data as of Sep 27, 2026: price HK$2.00, calculated fair value HK$0.9100 (−55%), Quality Score 59/100, from 5 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 1255 calculated?
We run S Culture International through 5 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of HK$0.9100, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.9 % above its aggregate fair value. S Culture International itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of S Culture International (1255)?
The closing price on Sep 29, 2026 was HK$2.00. Our model-based fair value is HK$0.9100, about −55% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with S Culture International right now?
The price sits above even our optimistic bull case (HK$1.19). The favourable scenario is already priced in. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid but not exceptional quality (59/100) and above fair value, neither a clear bargain nor a standout compounder. A fairly wide model range (HK$0.6400 to HK$1.19) leaves room in how you read the outcome.

Key figures of S Culture International

How large is the market capitalisation of S Culture International (1255)?
The market capitalisation of S Culture International is HK$874M (≈ $111M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of S Culture International (1255)?
The price-to-sales ratio of S Culture International is 9.63 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of S Culture International (1255)?
Earnings per share at S Culture International are HK$−0.0200 (price ÷ EPS = P/E 72.0). Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of S Culture International (1255)?
The net margin of S Culture International is 13.4% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of S Culture International (1255)?
The return on equity (ROE) of S Culture International is −6,765% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of S Culture International (1255)?
On an EBIT basis the return on assets of S Culture International is −26.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of S Culture International (1255)?
The operating margin of S Culture International is −3.5% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at S Culture International (1255)?
Revenue at S Culture International is growing +0.5% versus a year earlier (3y avg −11.6%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How much free cash flow does S Culture International (1255) generate?
The free cash flow of S Culture International is −HK$22.4M (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does S Culture International (1255) carry?
The net debt of S Culture International is HK$7.9M (fiscal year 2025). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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