Dogus Otomotiv Servis ve Ticaret AS (DOAS) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Dogus Otomotiv Servis ve Ticaret AS stock TRY 237, price TRY 135, upside +75.8%, quality 32 out of 100. Rating: strongly undervalued. Calculated from audited financials with 15 of our 26 valuation models and 37 quality factors, updated daily.
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Dogus Otomotiv Servis ve Ticaret AS
DOAS · ISThe stock costs 43% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 2, 2026.
How to read this chart
60‑month range 12.10 TRY – 251.97 TRY · fair‑value band 185.50 TRY – 276.61 TRY · the 134.80 TRY price screens below the 236.94 TRY fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 2, 2026.
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Company profile
Dogus Otomotiv Servis ve Ticaret A.S., together with its subsidiaries, engages in automotive and real estate businesses in Turkey. The company operates through Automotive and Real Estate segments.
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The Automotive segments engages in the importing, marketing, and selling passenger and commercial vehicles, spare parts of Volkswagen Group brands VW, Audi, Seat, Cupra, Porsche, Bentley, Lamborghini, Meiller, Scania, Scania Power Solutions, Wielton semi-trailers, and Thermoking vehicle cooling systems; purchasing and selling used vehicles through dealers under the DOD brand; sales and service of Novamarine brand boats and speedboats, as well as after-sales services and spare parts field; and sales and service operations of Aerofoil brand e-foil products and Mate brand electric-assisted bicycles.
The Real Estate segment operates a portfolio consisting of real estate-based assets and rights. It also offers installation and operation of charging units, charging stations, and charging network; and creates and manages a portfolio of real estate and real estate-based capital market instruments.
The company was founded in 1994 and is headquartered in Istanbul, Turkey. Dogus Otomotiv Servis ve Ticaret A.S. operates as a subsidiary of Dogus Holding A.S.
Stock analysis
Dogus Otomotiv Servis ve Ticaret AS (DOAS) currently trades at 134.80 TRY, while our model-based Fair Value estimate is 236.94 TRY, implying the stock looks roughly 43% undervalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of 425.78 TRY per share, and 13 of the 15 models we run sit above the 134.80 TRY price.
Bear case: the Earnings-Based group reads lowest at 147.85 TRY, and 2 of the 15 models stay below the price. Data coverage for this calculation is medium.
Scenario range: 185.50 TRY (bear) to 276.61 TRY (bull), the price of 134.80 TRY sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 32/100 (below-average quality), in the Consumer Cyclical sector.
Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Dogus Otomotiv Servis ve Ticaret AS reported revenue of 256B TRY in FY2025 versus 24.3B TRY in FY2021, a compound +80.1%/yr. Reported net income was 3.1B TRY in FY2025, compounding +7.7%/yr from FY2021. FY2021 was a trough year, so the rate overstates the trend.
Key figures
Market cap 29.7B TRY (≈ $591M) Small · P/E ratio 11.6 · P/S ratio 0.13 · EPS (TTM) 11.66 TRY · Net margin 0.8% · Return on equity 2.7% · Return on assets (EBIT) 27.9% · Operating margin 4.1%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 22 out of 100 (medium confidence).
What moves the price
The share trades about 35% below its 52-week high and 5% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −14% fair-value upside, at 76%, DOAS screens cheaper than that median.
Fair Value models
All 15 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
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Compare Dogus Otomotiv Servis ve Ticaret AS with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Auto & Truck Dealerships · 85 stocks
Valuation Multiplesvs Auto & Truck Dealerships median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- EBIT margin by industry
- P/S ratio by industry
- Stock screener with 62 metrics
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Auto & Truck Dealerships stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Lithia Motors, Inc LAD | $316.52 | $517.15 | +63% | vs DOAS |
| AutoNation, Inc AN | $188.12 | $218.68 | +16% | vs DOAS |
| Hotai Motor Co 2207 | 528.00 TWD | 576.75 TWD | +9% | vs DOAS |
| Penske Automotive Group PAG | $212.20 | $220.10 | +4% | vs DOAS |
| OPENLANE, Inc OPLN | $35.65 | $30.57 | −14% | vs DOAS |
| Rush Enterprises, Inc RUSHB | $59.11 | $49.69 | −16% | vs DOAS |
| CarMax, Inc KMX | $52.60 | $32.38 | −38% | vs DOAS |
| D'Ieteren Group DIE | €178.60 | €105.40 | −41% | vs DOAS |
| Carvana Co CVNA | $72.08 | $25.27 | −65% | vs DOAS |
| AUTO1 Group AG1 | €17.45 | €4.48 | −74% | vs DOAS |
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Frequently asked questions
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Key figures of Dogus Otomotiv Servis ve Ticaret AS
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