Fairvalue-Calculator Fairvalue-Calculator
EN DE

GURU Organic Energy Corp (GURU) Fair Value & Analysis

Consumer Defensive · CA · Market cap C$108M

PriceC$3.67
Fair ValueC$5.44
Upside+48.2%
Quality95/100
Evidence: Medium Range C$4.08 – C$6.80

Fair value as of: Jun 24, 2026

✦ Find undervalued quality stocks — 34,000+ analysed Find stocks →

Analysis

GURU Organic Energy Corp (GURU) currently trades at C$3.67, while our model-based Fair Value estimate is C$5.44 — implying the stock looks roughly 48.2% undervalued today. We read business quality at 95/100 (high quality), in the Consumer Defensive sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium) — always confirm before acting.

About the company

GURU Organic Energy Corp., a beverage company, engages in production, marketing, and distribution of energy drinks in Canada and the United States. The company offers its products under the Guru Original, Guru Lite, GURU Zero Wild Berry, Wild Strawberry Watermelon, Guru wild ice pop, Zero Dragon Fruit Cherry Sorbet, Wild Ruby Red, Zero variety pack, island breeze punch, Tropical Punch, Fruit Punch, and Peach Mango Punch brand names. It distributes its products through convenience stores and gas stations, grocery and mass retailers, pharmacies, wholesale clubs, food service companies, and e-commerce platforms, such as guruenergy.com and Amazon. The company was founded in 1999 and is headquartered in Montreal, Canada.

Open the full interactive analysis →

Similar stocks

The Coca-Cola Company (CCC3) -43% PepsiCo, Inc (PEP) -41% Monster Beverage Corporation (MNST) -40% Nongfu Spring Co (9633) +92% Coca-Cola FEMSA, S.A. (C2CA34) -57% Keurig Dr Pepper Inc (KDP) +4%

Frequently asked questions

Is GURU Organic Energy Corp (GURU) undervalued?
As of Jun 24, 2026, our model estimates a fair value of C$5.44 versus a price of C$3.67 — about +48% (undervalued). Model-based estimate, not financial advice.
What is the fair value of GURU?
Our 21-model fair value for GURU Organic Energy Corp is C$5.44 (as of Jun 24, 2026), built from audited fundamentals. The current price is C$3.67.
What is the quality score of GURU?
GURU Organic Energy Corp has a Quality Score of 95/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.