Orient International Enterprise Ltd (600278) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Orient International Enterprise Ltd stock ¥5.90, price ¥7.12, that is 17.1% below the price, quality 50 out of 100. Rating: overvalued. Calculated from audited financials with 17 of our 26 valuation models and 37 quality factors, updated daily.
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Orient International Enterprise Ltd
600278 · SHGOur calculation puts a fair price 17% below what the stock costs today.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 6, 2026.
How to read this chart
60‑month range ¥5.14 – ¥9.12 · fair‑value band ¥5.02 – ¥6.78 · the ¥7.12 price screens above the ¥5.90 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 6, 2026.
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Company profile
Orient International Enterprise, Ltd. engages in logistics business in China and internationally.
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The company imports and exports commodities for textile raw materials and textile products and mechanical and electrical products; and medical devices, including MRI, linac, CT imaging system, digital angiograph, biochemical analyzer, surgical instruments, and other medical equipment and instruments.
It also provides warehousing, air freight, shipping and transportation, and international logistics services; and domestic trade in e-commerce, food, and light textile clothing products.
In addition, the company imports and exports textile and garments comprising fabric, various home textiles, knitted wears, shirt, T-shirts, and jackets or men and women under the Kool, Rose, Milky Way, Sparrow333 and LEETAI brands; international procurement, tender, and import for medical equipment, IT products, and telecommunications products and equipment sets, as well as steel and iron, coal, wood, chemical raw materials, wool and cotton.
The company was founded in 1998 and is based in Shanghai, China. Orient International Enterprise, Ltd. operates as a subsidiary of Orient International (Holding) Co., Ltd.
Stock analysis
Orient International Enterprise Ltd (600278) currently trades at ¥7.12, while our model-based Fair Value estimate is ¥5.90, 17% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of ¥8.40 per share, and 4 of the 17 models we run sit above the ¥7.12 price.
Bear case: the Dividend Discount group reads lowest at ¥1.49, and 13 of the 17 models stay below the price. Data coverage for this calculation is medium.
Scenario range: ¥5.02 (bear) to ¥6.78 (bull), the price of ¥7.12 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 50/100 (solid quality), in the Industrials sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Orient International Enterprise Ltd reported revenue of 33.0B CNY in FY2025 versus 43.5B CNY in FY2021, a compound −6.7%/yr. Reported net income was 203M CNY in FY2025, compounding −14.6%/yr from FY2021.
Key figures
Market cap 6.2B CNY (≈ $931M) Small · P/E ratio 29.7 · P/S ratio 0.24 · EPS (TTM) ¥0.2400 · Dividend yield 1.4% · Net margin 0.6% · Return on equity 3.2% · Return on assets (EBIT) 2.6% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 27 out of 100 (medium confidence).
What moves the price
The share trades about 22% below its 52-week high and 21% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Industrials peers we cover trades at −36% fair-value upside, at −17%, 600278 screens cheaper than that median.
Fair Value models
All 17 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
600278 screens overvalued: fair value 17% below the price. Compare with United Parcel Service, Inc →
Compare Orient International Enterprise Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Integrated Freight & Logistics · 210 stocks
Valuation Multiplesvs Integrated Freight & Logistics median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Return on equity by industry
- Quality Score by industry
- Stock screener with 62 metrics
- Undervalued stocks: Chinese Stocks
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Integrated Freight & Logistics stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| S.F. Holding 002352 | ¥34.54 | ¥45.60 | +32% | vs 600278 |
| FedEx Corporation FDX | $308.14 | $350.86 | +14% | vs 600278 |
| United Parcel Service, Inc UPS | $108.30 | $107.24 | −1% | vs 600278 |
| Deutsche Post AG DHL | €58.02 | €53.62 | −8% | vs 600278 |
| Expeditors International of Washington, Inc EXPD | $184.61 | $117.46 | −36% | vs 600278 |
| Kuehne + Nagel International AG KNIN | CHF 235.50 | CHF 147.92 | −37% | vs 600278 |
| J.B. Hunt Transport Services, Inc JBHT | $217.55 | $133.78 | −39% | vs 600278 |
| Poste Italiane S.p.A PST | €24.52 | €14.76 | −40% | vs 600278 |
| DSV A/S DSV | kr 1,470 | kr 711.95 | −52% | vs 600278 |
| FedEx Freight Holding FDXF | $123.56 | $54.55 | −56% | vs 600278 |
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Frequently asked questions
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Key figures of Orient International Enterprise Ltd
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